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Grooming Tools that Create Add-on Sales Opportunities

Even if your pet store doesn't offer grooming services, you can still provide practical solutions for your customers, especially during the summer months when pets tend to shed more. Grooming tools are easy-to-stock items that not only meet pet parents' ongoing needs but also create valuable add-on sales opportunities.  


Why Grooming Tools Make Great Add-Ons 

Pet parents often rely on professional groomers for results they struggle to replicate at home. But with the right tools and a little education, many are open to maintaining their pets’ appearance between visits. That’s where grooming tools come in: 


  • Convenience: Products like deshedding tools allow owners to keep pets neat between grooming appointments and reduce fur buildup on furniture and clothes. 

  • Cost Savings: Customers are more likely to invest in tools that help extend the time between professional grooming. 

  • Bonding: Grooming at home can become a bonding activity between pet and owner, making tools a more attractive purchase. 


High-Impact Grooming Tools to Recommend 

Not all grooming products are created equal. Stocking high-quality items and training your team to make personalized recommendations will help increase conversions. Focus on: 


  • Brushes & Combs: Slicker brushes, undercoat rakes, and flea combs for different coat types. 

  • Nail Trimmers & Grinders: Safe, easy-to-use options like cordless grinders appeal to all skill levels. 

  • Shampoos & Conditioners: Hypoallergenic and breed-specific formulas are great add-ons. 

  • Grooming Wipes: Perfect for quick clean-ups, especially for faces and paws. 

 

Merchandising & Selling Tips 


Without grooming services, it's even more important to merchandise grooming tools effectively. Try these tactics to drive add-on sales: 


  • Create a “Grooming at Home” Section: Group tools, wipes, shampoos, and towels in one place. 

  • Suggest Bundles: Put together small kits like “Puppy Starter Grooming Pack” or “DIY Cat Spa Kit.” 

  • Use Signage & Tips: Post quick guides or tips on brushing frequency, nail trimming, or bathing. 

 

Add-on sales start with education and smart placement. Customers may not walk in looking for grooming tools, but they’ll appreciate the recommendation, especially when their pets are shedding more than usual. With the right tools and seasonal messaging, your store can be a go-to spot for summer pet care solutions. 

 
 
 

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