Prepping for Pond Season: What Your Store Should Carry

As temperatures rise and backyard spaces come back to life, pond season is officially on the horizon. For independent pet retailers, this is a valuable seasonal opportunity to drive spring and summer sales, especially in aquatics. Whether your customers are long-time pond keepers or new to outdoor water features, stocking the right products is key to meeting demand and standing out from big-box competitors. 

Pond Season Must-Haves for Pet Stores 

1. Filtration Systems & Pumps- Reliable water circulation is the foundation of a healthy pond. Make sure you’re stocked with pond pumps, filters, and UV clarifiers suitable for a range of pond sizes. Consider offering bundles for new pond owners that include pumps, filter media, and tubing. 

2. Water Conditioners & Treatments- As outdoor temps fluctuate; water chemistry can shift quickly. Dechlorinators, ammonia removers, algae control solutions, and beneficial bacteria are essential SKUs to keep on your shelf. Position them near your pond pumps or create a “Water Quality” feature endcap. 

3. Floating and Submerged Décor- Offer decorative pieces that double as shelter to appeal to hobbyists looking to add both beauty and function. Highlight any décor that’s safe for fish, turtles, and aquatic plants. 

4. Outdoor-Grade Foods- Stock seasonal pond fish food that's formulated for warm water conditions, like floating pellets for koi and goldfish. Look for high-protein blends that promote energy and vibrant color. 

5. Pond Netting and Safety Gear- Don’t overlook accessories like pond netting to keep predators out, or water thermometers to help customers monitor changing temps. 

Positioning Pond Products for Spring Success 

Create seasonal displays that showcase your pond lineup and use signage to educate customers about setup, maintenance, and water care. Consider a “Build Your Backyard Oasis” section with all-in-one pond kits, Aqua-Scaping accessories, and starter guides. 

Spring is the perfect time to convert casual shoppers into committed pond hobbyists. With the right product mix, your store can become their go-to source—from first-time setups to seasonal refreshes.